HUB24 Pty Ltd is a Sydney based private company founded in July 2007 by Ian Litster, Darren Pettiona and Suwandi Tan. The company was established with the main objective of designing and building an efficient, reliable and cost effective administration platform for Managed Discretionary Accounts (MDA's) and similar services.

Using the experience of the company's principals in the provision of IT solutions for the financial services industry, together with its employees' skills and expertise in the manufacturing of IT systems using the latest technologies, HUB24 has built a web-based single-system solution addressing the needs of the management of investment portfolios, including compliance, administration and other supporting functions.

The resulting system not only provides the necessary functionality to administer an MDA, but can also be used to carry out management and administration of any collection of investments, regardless of their underlying tax structure. HUB24 has also added the necessary functionality to support managers, trustees and administrators of Self-Managed Superannuation Funds (SMSF's) in their compliance with their regulatory obligations, so the system can also be used to fully administer a SMSF.

The choice of delivering the system via the internet implies that financial planners, advisers, SMSF trustees/administrators and other users enjoy 24 hours access and support. On login, users can quickly review their (or their clients') portfolios at any time and assess the impact of potential decisions and planned actions.

Our focus is the provision of a superior portfolio administration system by:

- Designing our system on the basis of an integrated view of the needs of portfolio administration. That is, in a way that takes into account all the tasks and processes involved in the portfolio administration function such as: the advice process, the investment selection and Non-Unitised Portfolio construction, the administration and updates of the non-unitised portfolio, the compliance obligations, the management and ongoing monitoring of portfolios, the regulatory and accounting requirements, etc.

- Using a development approach that allows us to respond quickly to the requirements of our clients, leading to continuous and efficient enhancement processes.

- Choosing to work in association with reputable professional organisations operating in the financial services industry, which are capable of providing valuable ideas and insights, as well as practical support in our development efforts to ensure our system's reliability, accuracy, professional presentation and ease of use are up there with the best.